PPT Slide
- First devised by Thomas Ince as a factory system of specialized responsibilities. The system was most effective at producing program films (B movies).
- blind and block booking forced independent exhibitors to rent films sight unseen (ruled unconstitutional in 1940s)
- vertical integration in late teens integrated production, distribution, and exhibition
- World War I eliminated European competition
- By 1929, the industry was controlled by 5 majors: Paramount, Warners, MGM, Fox and RKO